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Body and fit intelligence for better decisions

Design for the bodies your market actually has.

Explore aggregate body-measurement patterns, test how well a size system serves a target audience and turn the result into evidence your product, buying and leadership teams can use.

Access is reviewed so we can match the right dataset, sizing tools and safeguards to your use case.

Product and sizing teams Buying and merchandising Research and innovation Inclusive design programmes
What is in the data

Measured bodies, not generic assumptions.

Fits Right combines 3D body-scan measurements with limited profile context to help teams understand an audience, test a size system and study change over time.

Live aggregate inventory Scan pool updated 1 Oct 2026
881
People with valid scans
Distinct people passing the measurement-quality threshold.
1,088
Valid scan records
Supports audience snapshots and approved longitudinal work.
114
People with repeat scans
Useful for studying measured change over time.
160
Available measurement fields
Visible body measurements and derived indicators.

Available field families

Exact field availability depends on scan quality, anatomy and the approved use case. The portal keeps the measurement basis attached to every cohort and analysis.

Profile and collection context
Age-derived bands · recorded gender · scan date · repeat-scan status
Body fundamentals
Height · weight · BMI · body-fat, lean-mass and muscle estimates
Torso and fit
Chest or bust · natural and belly waist · high and low hip · shoulder width
Upper body
Neck · armhole · arm and sleeve lengths · biceps · forearm · wrist
Lower body
Rise · inseam and outseam · thigh · knee · calf · ankle
Shape indicators
Waist-to-height · waist-to-hip · waist-to-chest · shoulder-to-waist ratios
How a buyer can use it
Aggregate intelligenceDistributions, audience patterns and executive readouts.
Approved cohortsPurpose-specific fields with filters and provenance attached.
Fit analysisSize coverage, missed bodies and decision-ready reporting.
Start with the business question

Data becomes valuable when it changes a decision.

Fits Right brings audience research, sizing analysis and commercial evidence into one controlled workspace rather than handing your team an unexplained spreadsheet.

Audience intelligence

Who are we really designing for?

Explore the distribution behind a market or brief. Filter a purchased cohort and understand where averages hide meaningful body variation.

Useful for audience research, range briefs and market-entry questions.
Fit coverage

Who does our current sizing miss?

Compare body or garment size guides with measured bodies to quantify coverage, surface exclusions and challenge generic grading assumptions.

Useful for range reviews, inclusive sizing and product optimisation.
Decision evidence

What can we take to stakeholders?

Save repeatable analysis, export reports and keep the cohort, filters and measurement basis attached to the conclusion.

Useful for internal business cases, supplier conversations and research packs.
How it works

Evidence without the analyst maze.

The portal connects dataset selection, sizing tools and reporting so the answer remains explainable from first filter to final recommendation.

Discuss your use case
01

Define the decision

Tell us the audience, product or research question you need to answer.

02

Build the right cohort

Filter the available scan pool by relevant demographic and scan criteria.

03

Explore or test

Use aggregate intelligence, upload a size guide or run fit-coverage analysis.

04

Export the evidence

Share a decision-ready view or request permitted record-level fields when needed.

Commercial options

Buy the outcome you need now, then grow the relationship.

One-off

Custom data cohort

A defined population and permitted measurement export for a specific research or product question.

Project

Fit and size-curve study

Upload a guide, quantify coverage and create an evidence pack for range or garment decisions.

Ongoing

Intelligence subscription

Recurring access to new scans, refreshed cohorts and a persistent workspace for your team.

Responsible access

Useful data needs a clear boundary.

Fits Right separates aggregate insight from permissioned exports and keeps commercial access attached to named organisations and users.

No direct identifiers in analyticsNames, emails and contact details stay outside the insight workspace.
Organisation-scoped accessPurchased cohorts, reports and users are attached to a specific brand account.
Auditable exportsDownloads record the requesting user, selected cohort and measurement fields.
Purpose-led onboardingAccess is reviewed so datasets and safeguards match the intended business use.

Bring us the decision you need to make.

We’ll help shape the cohort, tools and evidence around it.

Start a conversation

Planning a sizing or data project?

Tell us the audience, product or decision you need to understand. We’ll shape the right cohort, analysis and access model around it.